Picture this: I’m on holiday in beautiful hill country in the North of England with my family, including my 88 year old father-in-law who is wheelchair-bound.

We all decide to go and see a water fall, which is nearly 4km (about 2 1/2 miles) from the car park. As it’s very hilly, the journey is quite a challenge for me. But we make it, and are amazed by the powerful noise of the waterfall running down a steep gully near the reservoir outlet.

Then I face the journey back. I am now tired, it’s evening, and the return trip back to the car is more up than down.

As we race back, trying to get there before sundown (there are *no* lights anywhere, as it’s literally miles from civilization), we reach the home straight and suddenly the sun breaks out behind some high cloud, glimmering late golden sunshine onto the reservoir, and us.

The sight, as you can see from the image above, is quite breath-taking. And I find myself saying the following to my father-in-law:

“I’m glad we went as far as the waterfall John. I’ve learned in life that if you want to get something special, you have to do something special. And I know we won’t be coming back here, so I felt it was worth going the extra distance.”

Not only did we get to see the fast torrent of water, but we experienced the awe-inspiring sight as we completed the final leg of the journey back.

The takeaway is very clear: if you want to gain something unique, something inspirational or special in life, you must be willing to do what other people might not be willing to do.

You will be richly rewarded (in the best and broadest sense of the word ‘rich’) as you do this.

In case it has been a hidden truth: the finest treasures always require hard and often unique work, plus a willingness to do things that others would not do.

One final thought: during our 3 hour round trip and tour, we only saw one other family. Don’t be deceived into thinking that because there are few treading the path you are headed, that it’s the wrong path. It’s more likely to be the other way around.

Special Results Require Special Actions is a post from: Dez Futak's Internet Marketing 101 Blog.

If you want to learn how to use the internet to automate your online marketing, consider joining Dez Futak’s Internet Marketing 101 course – it’s FREE & could save you thousands of dollars (and gain some dollars too!!)

If you be involved with marketing for sometime, you almost certainly have heard of Frank Kern.

Frank Kern is an Internet marketer who is famous for his surfing antics, but more importantly he has built an Internet marketing business over the last five years which is almost as legendary as his guitar playing.

At the time of writing this blog post, Frank is just about to release a new product called list building control. He outlines some of the principles that have helped him build a multimillion dollar business over the last few years in the following video: http://bit.ly/ds1CwY.

If you are a busy person like I am, perhaps you haven’t got time to watch the video right now. If that’s the case then here is a summary that I’ve done of Frank’s video which will help you understand the core principles that have helped him to go from rags to riches.

He calls these five principles the five pillars of kindness, and in essence the five pillars are all to do with giving people what they want, so that they move closer to their end goals, whatever they might be.

So without further ado here are Frank’s Five Pillars of Kindness that every Internet marketer should be focusing on as they market to their lists and provide value:

Frank Kern’s Five Pillars of Kindness is a post from: Dez Futak's Internet Marketing 101 Blog.

If you want to learn how to use the internet to automate your online marketing, consider joining Dez Futak’s Internet Marketing 101 course – it’s FREE & could save you thousands of dollars (and gain some dollars too!!)

If You Want Access To The Top Training, Networking & Internet Marketing Education Then You Couldn’t Find a Better Place to Be on 31 March 2010
Want to know More? Fill in the box above or opposite to find out more, or if you’ve got the message from Gregg, Andrew & Michael (and you want the chance to network with these amazing fellas like I did last November in Las Vegas), then click on the image below to get started. Dez.

Boca Raton Master Marketing Event 31 March 2010 is a post from: Dez Futak's Internet Marketing 101 Blog.

If you want to learn how to use the internet to automate your online marketing, consider joining Dez Futak’s Internet Marketing 101 course – it’s FREE & could save you thousands of dollars (and gain some dollars too!!)